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Why Go to Korea for EXO
Since their debut in 2012, EXO has rapidly become one of the representative groups in Korean pop music, thanks to their unique "superpower" concept, top-tier singing and dancing skills, and multinational member lineup. Over more than a decade, EXO has accumulated a vast collection of classic albums and stage performances. Whether it's the catchy melody of "Growl" or works like "Love Shot" and "Tempo," these songs have profoundly influenced an entire generation of listeners. For many fans (EXO-L), traveling to Korea to witness the members' performances in person and walk through the places they've been has become an irreplaceable spiritual journey.
Beyond concerts and music programs, the traces EXO members have left across Korea have become important material for pilgrimage tours. From SM Entertainment's office building and famous music show recording studios to the cafes and restaurants the members have mentioned, and even MV filming locations, each place holds different stories. According to related reports, EXO members' activities after completing military service and their return to the entertainment industry continue to receive high attention from fans both domestically and internationally. The group still releases new work and holds performances every year, so choosing this time to fly to Korea—whether for fan activities, sightseeing, or cultural experiences—is definitely worth considering.
Must-Visit Landmarks
Around SM Entertainment Headquarters (Seongsu-dong)
SM Entertainment is located in Seongsu-dong, Seongdong-gu, Seoul, serving as the starting point for many EXO fans' pilgrimages. While the general public cannot enter the office building, strolling through the surrounding streets and soaking in the atmosphere is still an itinerary many fans include. In recent years, Seongsu-dong has become one of Seoul's most popular emerging hipster neighborhoods, thanks to the influx of cultural shops, cafes, and design brands.
KSPO Dome (Olympic Gymnastics Arena)
Located within the Jamsil Sports Complex in Songpa-gu, Seoul, the KSPO Dome is one of the important venues for EXO's concerts over the years. This indoor arena, which can accommodate nearly 10,000 people, has witnessed countless highlights from EXO's world tours. Even just standing outside the venue to take photos can bring fans back to many classic stage moments. The Jamsil area is packed with sports facilities, and there are plenty of restaurants and convenience stores nearby, making it ideal for a half-day exploration.
Gocheok Sky Dome
The Gocheok Sky Dome was originally a professional baseball stadium but has been frequently used as a large concert venue over the years. According to reports, EXO has chosen this venue for several major performances, making it a worthwhile pilgrimage destination for fans who want to experience the scale of the members' stage productions in person. The venue is near Gwangmyeong Station on Line 9, and can be reached on foot after exiting the station.
KBS, MBC, SBS Broadcasting Buildings
EXO members frequently appear on music shows and variety programs from Korea's three major broadcast networks, including KBS's "Music Bank," MBC's "Show! Music Core," and SBS's "Inkigayo." While the recording venues are not open to the public, the exterior of these broadcasting buildings still attracts many fans who stop by for photos. For those wanting to experience the atmosphere of Korea's pop music industry, the areas around these TV stations are also worth visiting.
Myeongdong and Hongdae Districts
Myeongdong is Seoul's most iconic shopping and tourism area, home to many stores selling EXO merchandise. From official albums and posters to magazines and various fan goods, you can find almost anything here. Hongdae, on the other hand, is the center of Korea's indie music and youth culture. Beyond shopping, there are many cafes and performance venues that EXO members have visited, making it a great place to slow down during your fan pilgrimage.
Around the Former SM Exhibition Space
SM Entertainment previously had an SMTOWN exhibition space inside the COEX Mall in Gangnam-gu. Although it's rumored that this location has closed, COEX Mall itself remains an important shopping and entertainment destination in Seoul. Nearby attractions include Samsung Town and Bongeunsa Temple, making it suitable for a half-day tour.
Transportation and Accommodation Tips
Getting to and from the Airport
The most convenient way to travel from Incheon International Airport or Gimpo International Airport to Seoul is the AREX Airport Express. Direct trains run from Incheon Airport to Seoul Station, with a journey time of approximately 40 minutes. Regular trains stop at multiple stations, taking longer but costing less. Since Gimpo Airport is closer to the city center, you can easily reach it via the Seoul Metro. It's recommended to check train schedules and last train times in advance to avoid waiting anxiously when late-night flights are delayed.
Getting Around the City
Seoul's metro system is extensive, and almost all fan-related attractions can be reached by subway. It's recommended to purchase a T-money transportation card, which can be recharged at convenience stores and can be used for buses and taxis in addition to the metro. Korean taxis come in three types—regular, premium (black), and international—with distinct colors for easy identification. During peak hours, take advantage of the metro to avoid traffic jams. When returning late at night when bus service is reduced, taxis are a more reliable option.
Choosing Where to Stay
For fan-focused itineraries, "transportation convenience" should be your top priority when choosing accommodation. Here are several areas worth considering:
- Myeongdong or Near Seoul Station: Transportation hubs with complete facilities and many nearby attractions, ideal for first-time visitors to Seoul.
- Hongdae or Sinchon: Vibrant neighborhood atmosphere, plenty of dining options, relatively affordable prices, and close to the Airport Railroad.
- Gangnam or Jamsil: Near concert venues, which can significantly reduce commute time on performance days.
- Seongsu-dong: Close to SM Entertainment headquarters, suitable for travelers who want to deeply explore the hipster neighborhood.
Local Food Recommendations
Korean BBQ
Seoul's BBQ culture is world-renowned, with everything from single-person BBQ restaurants to premium Korean beef restaurants available. There are famous establishments in Myeongdong, Hongdae, and Gangnam. It's recommended to order samgyeopsal (pork belly) and bulgogi (marinated ribeye), wrapped in lettuce with garlic slices and ssamjang (seasoned soybean paste)—this is the most authentic way to enjoy it. Korean beef has evenly distributed marbling that melts in your mouth, making it worth trying if your budget allows.
Budae Jjigae and Tteokbokki
These two are the most representative everyday foods on Korean streets. Budae jjigae (army stew) originated in the post-war era, combining ham, sausage, instant noodles, and cheese in one pot for a rich and hearty flavor. Tteokbokki (spicy stir-fried rice cakes) is a classic snack with a sweet and spicy combination, easily found at Hongdae and Myeongdong night markets. Street vendor prices are usually quite affordable.
Korean Fried Chicken
The fried chicken and beer culture often seen in Korean dramas is alive and well on the streets of Seoul. Chain brands like Kyochon Chicken and BBQ Chicken are widely distributed, and some stores offer phone reservations or delivery service, so late-night cravings are never a problem. When ordering, you can choose from original, spicy, or soy sauce flavors, and some places even offer half-and-half combinations to satisfy different tastes at once.
Cafe Hopping
Korea has one of the highest densities of cafes in the world, ranging from large chain brands to hidden gem boutiques tucked away in alleys. Cafes recommended by EXO members on variety shows, or those connected to MV and magazine shoot locations, are all popular spots for fans to visit. It's recommended to use Naver Maps for searching, where you can find many fan-curated lists of must-visit cafes.
Hanjeongsik (Korean Set Meals) and Traditional Markets
If you want to experience Korean cuisine with more cultural depth, consider visiting Hanjeongsik restaurants in Insadong and Samcheong-dong, or trying snacks and sashimi at Gwangjang Market or Noryangjin Fish Market. Many establishments offer reasonable prices and let you sample a variety of traditional Korean ingredients all at once—it's the most direct way to learn about Korean food culture.
Pre-Trip Preparation
Documents and Visas
To travel to Korea, you need a passport valid for at least six months. Most countries and regions have visa-free entry to Korea, with the length of stay varying by nationality. It's recommended to check the latest announcements from the Korean Ministry of Foreign Affairs or overseas Korean embassies/consulates before departure, and prepare your return ticket and accommodation proof for customs inspection.
Language and Apps
English proficiency in Korea is limited, so it's recommended to download Papago or Naver translation tools. Naver Maps has the most comprehensive local Korean information and is more practical than Google Maps. KakaoTaxi is Korea's most popular ride-hailing app, with an interface that supports simple English. You'll need a Korean phone number or credit card to register.
Internet and Power
You can choose to rent a Wi-Fi device, purchase an eSIM, or insert a local SIM card upon arrival. Korea's voltage is 220V with Type C and Type F two-pin round plugs. Most appliances from Taiwan can be used directly.
Fan Gear Preparation
It's recommended to bring light sticks, banners, hand fans, a small camera, touch-up makeup supplies, and a compact raincoat (you may face long queues at concerts). Phone battery life is crucial—make sure to bring a portable charger. EXO-related fan items can be purchased at Myeongdong or online stores, but it's recommended to confirm the official merchandise sales channels and schedules before your trip.
Concert Ticket Purchasing Tips
EXO's performance tickets are usually sold through Korean ticketing platforms such as Yes24, Interpark, and Melon Ticket, and they often sell out quickly due to high demand. It's recommended to register your account in advance, familiarize yourself with the operating procedures, and prepare a Korean phone number or credit card. Some shows also offer priority ticket sales through official fan clubs. Those interested can join the official EXO-L membership to stay updated on the latest information.
Sample Itineraries
Three Days, Two Nights Classic Version
- Day 1: Arrive at Incheon Airport and take the AREX to Seoul Station. Check into your Myeongdong hotel, then explore the Myeongdong shopping district and purchase EXO merchandise. In the evening, head to Hongdae for shopping and enjoy Korean BBQ and fried chicken.
- Day 2: In the morning, go to Seongsu-dong and visit the area around SM Entertainment headquarters, enjoying brunch at a local cafe. In the afternoon, take photos outside the KSPO Dome or Gocheok Sky Dome. In the evening, choose to attend a live performance or dine in the Gangnam area.
- Day 3: In the morning, visit Gyeongbokgung Palace and Bukchon Hanok Village to experience traditional culture. In the afternoon, take photos outside the MBC or SBS broadcasting buildings. In the evening, enjoy the night view at N Seoul Tower before your departure.
Four Days, Three Nights In-Depth Version
- Day 1: After arriving in Seoul, check into your Hongdae hotel and explore the Hongdae district and Yeonnam-dong cultural shops.
- Day 2: Hipster stroll through Seongsu-dong and SM neighborhood tour; in the afternoon, pilgrimage to the exterior of KSPO Dome; in the evening, attend a concert or music show recording.
- Day 3: In the morning, go to Gangnam COEX Mall and Samsung Town; in the afternoon, walk around the Jamsil Sports Complex area; in the evening, enjoy Hanjeongsik (Korean set meal).
- Day 4: In the morning, visit Gyeongbokgung Palace and Insadong; in the afternoon, do last-minute shopping for souvenirs in Myeongdong; in the evening, take your flight home.
Five Days, Four Nights Advanced Fan Version
- Day 1: After arriving in Seoul, head to Itaewon and Hannam-dong to experience Seoul's latest trendy culture.
- Day 2: SM pilgrimage in Seongsu-dong, exterior photos at KSPO Dome, and attend a show in the evening.
- Day 3: Take photos outside KBS, MBC, and SBS broadcasting buildings; in the afternoon, shop in Hongdae and watch indie band performances.
- Day 4: Plan a day trip to nearby attractions, such as Nami Island or Petite France filming locations.
- Day 5: Last-minute shopping in Myeongdong, visit N Seoul Tower, and fly home.
Conclusion
A trip to Korea themed around EXO combines concert experiences, landmark pilgrimages, and local culture—a journey that is both emotional and enriching. From the neon lights of Seoul's streets and the aroma of freshly baked goods wafting from cafes, to the cheers of fan chants at concert venues, every moment will become a precious memory in a fan's life. Whether you're stepping onto Korean soil for the first time or want to retrace the paths the members have walked once again, I hope this guide helps you plan an unforgettable journey. Get your light sticks and cameras ready—it's time to go!
